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Are you looking for a job? LinkedIn is the best platform for workers who want to connect with employers and find opportunities. With over 700 million users, LinkedIn provides a vast network of professionals, recruiters, and companies that can help job seekers boost their careers.
The first thing you’ll need to maximize your chances of getting a job on LinkedIn is to ensure your profile is flawless. Hiring resume and LinkedIn profile writing services for professional assistance is always a good idea. But that’s just the beginning—you’ll have to do much more to land your dream job. So here are ten strategies to use LinkedIn to get a job.
#1 Optimize Your Profile
A LinkedIn profile is like an online resume, except it’s easier to update. So it’s essential to ensure it’s complete and optimized for recruiters and hiring managers to find you. This means having a professional profile picture, a headline that describes your skills, a summary highlighting your experience, and a detailed work history.
That being said, the most important thing about a LinkedIn profile is how up-to-date the information is. An employee can afford to update their resume only during an active job search (when they leave their job to find a new one). But that’s not the case with LinkedIn. To ensure that it attracts job opportunities, everyone has to update their profile at least every six months.
#2 Customize Your Headline
Your headline is one of the first things a recruiter sees, so make it count. A headline is one of the most basic LinkedIn features that goes a long way. Recruiters see it in the search results when looking for candidates (without opening their profiles). Avoid generic headlines if you want to catch their attention and potentially land an interview.
Instead of using your current job title, use keywords that describe your skills and experience (as well as match the job requirements of the position you’d like to get). For example, if you’re a marketing manager, your headline could be “Marketing Manager | Digital Marketing | SEO | SEM | Content Marketing.” It’s simple yet specific.
#3 Use Keywords
Recruiters use keywords to search for potential candidates, so you must include relevant keywords in your profile. This means using industry-specific terms and job titles that match your experience and help your profile pass automation software that recruiters use to filter candidates. For example, if you’re a graphic designer, include keywords like “Adobe Creative Suite,” “branding,” and “print design.”
#4 Network
Networking is key to finding job opportunities on LinkedIn. Connect with people in your industry by joining groups where experts in your career field share their professional success stories and relevant data. And don’t neglect to engage with others’ posts. This will help your visibility and increase the likelihood of recruiters finding you.
Also, it’s a good idea for a job applicant to reach out to people directly, whether asking for advice or learning more about their company. They might share something to help the candidate strengthen their job application and, hopefully, get employed.
#5 Engage With Content
Engaging with content on LinkedIn is a great way to build your network and show your expertise. Comment on posts, share articles and write content to showcase your knowledge and skills. This will help you build relationships with other professionals in your industry and possibly even make a name for yourself.
#6 Follow Employers
Job seekers can also benefit from following the companies they’re interested in. This way, they won’t miss any new positions that their dream employer might post. It also shows recruiters that a candidate is genuinely interested in their industry (or a specific company) and can help them get noticed.
#7 Apply for Jobs
Not everyone knows this, but LinkedIn is much more than a professional social networking site. It has a job board where job seekers can look for open positions and apply directly from LinkedIn. And don’t forget to set up job alerts so that you’re notified when new positions are posted that match your training and professional background.
#8 Ask for Recommendations
Recommendations are an essential feature on LinkedIn because they show that others vouch for a candidate’s qualifications and successful work experiences. So consider reaching out to former colleagues and supervisors to ask them to write a recommendation for you. Let them know that you value their opinion and think the world of their expertise—and they won’t be able to say no.
#9 Participate in Groups
Joining groups on LinkedIn is a great way to connect with other professionals from one’s industry and learn about job opportunities. No matter how competent you are, there’s always room for growth. Sharing your knowledge with others in your work will help you get even better at completing tasks.
Participate in discussions and share your knowledge to establish yourself as one of the known experts in your field. Chances are, a few higher-level workers from your industry will notice you—and your position in the job market will get stronger.
#10 Be Active
Finally, being active is critical for using LinkedIn to find a job. This means updating one’s profile regularly, engaging with content, and reaching out to other individuals (especially those who might potentially help one’s career in the long run). The rule of thumb is that the more a job seeker uses LinkedIn, the more opportunities they’ll find.
An Afterword
LinkedIn is a powerful tool for job seekers looking to connect with employers and find opportunities. Optimizing your profile, customizing your headline, using keywords, networking, engaging with content, following companies, applying for jobs, asking for recommendations, participating in groups, and being active on the site can increase your chances of landing your dream job.
And if you need help with your profile, hire a professional writing service. Once you see how rapidly your profile views go up, you won’t regret the investment.
