McDonald’s fast-food chain will expand its menu with plant-based dishes as part of the McPlant line and begin selling them in several markets in 2021. reports CNBC citing a statement from the company.
With the growing popularity of plant-based meat, McDonald’s is catching up. Rival Burger King partnered with Impossible Foods back in April 2019 to begin selling Impossible Whopper burgers with a plant-based patty.
In 2019, the McDonald’s chain sold PLT burgers for several months as part of an experiment. With a cutlet from Beyond Meat in Canada at a 6.49 Canadian dollar price (about 140 UAH). Actually, Beyond Meat, which is the world’s largest manufacturer of plant-based meat substitutes (by the way, it entered the Ukrainian market last year), helped develop a vegetable cutlet for the McPlant vegetarian menu.
How notes BBC, about 70% of McDonald’s total sales come from the most popular dishes – Big Macs, McNuggets, and French fries. And this is unlikely to change shortly, but vegetarian options should definitely help the chain attract new customers and increase sales.
In addition to the plant-based patty burgers, McPlant’s menu also includes alternatives to chicken nuggets and breakfast sandwiches.
McDonald’s did not specify which countries will be the first to receive McPlant’s plant-based dishes, and when it will happen.